New data from Similarweb reveals a significant shift in social media usage as of January 2026. For the first time since October 2025, the Threads mobile app has firmly surpassed X (formerly Twitter) in daily activity.
Key Figures
- Mobile App Users: Threads records 141.5 million daily active users versus 125 million for X.
- The Trend: Threads has shown consistent growth since late 2025, while X has experienced a decline in mobile app engagement.
Despite the shift in mobile usage, X remains the dominant platform overall due to massive web traffic.
- Web Users: X has 145.4 million daily web users, compared to just 8.5 million for Threads.
When combining web and mobile, X still leads significantly with over 270 million daily active users, while Threads totals approximately 150 million.